Blog

Using Branded Content for Facebook Ads: What’s Working for Me

Marketing is non-stop. And while there are dozens of ways to use influencer content, it's not uncommon to

Considering buying an eblast? The seller is going to emphasize how many subscribers are on the list. But

Want to work with that company to review a product or represent a product line? Great! Send them

I started my social media work as a blogger myself, so I understand both sides of the field.

Bloggers don’t tend to think of themselves as site owners. They consider themselves bloggers. Mentally we have a

According to split testing and heat maps of online behavior, Internet users frequently click on images even if